Hong Kong Pride Parade Logo

Hong Kong Pride Parade

About Hong Kong Pride Parade

From Street Carnival to Advocacy

The Hong Kong Pride Parade is the city’s most prominent and representative annual celebration of gender diversity. Since its inaugural event in 2008, it has evolved from a vibrant street carnival into a powerful platform for advocacy and courageous voices.

Our Shared Vision

Each year, thousands of participants take to the streets peacefully and rationally to showcase the diverse faces of the LGBTQ+ community, calling for public respect for differences, the elimination of discrimination, and equal legal rights. The core mission of the parade is to build a society where everyone can feel proud and safe for who they are.

"We believe that love is a fundamental right. Every step we take is for love, for equality, and for a more inclusive Hong Kong."

MAD Lifestyle x Hong Kong Pride Parade

Our collaboration with the Hong Kong Pride Parade stems from a shared belief: that change begins with action. MAD Lifestyle is honored to be the official retail partner for the Hong Kong Pride Parade, bringing their official merchandise to a broader audience that supports equality.

For every piece of Pride Parade merchandise you purchase here, proceeds—after deducting agreed-upon operational costs—will be returned in full to support their annual parade and ongoing community education initiatives. Your support is crucial in sustaining this meaningful event.

MAD Lifestyle Logo + Hong Kong Pride Parade Logo

Shop Official Pride Parade Merchandise

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